Only high performance Sales Professionals sell by way of referral, testimonial letter, audio or video. All of these methods are excellent choices! Every product on the market today has a brochure that is not only informative, but also makes the product visually attractive, so why don't you? Your TEC is more than just a brochure, it is the bridge of humanity that spans the gap between you and your potential client. What is a TEC manual? We explain this, along with numerous other highly successful sales and follow up techniques, in our Tactical Network Training strategies.

One of the easiest calls you will ever make is the referral. Why? Your credibility has already been established because of the relationship between your client and the referral. This call should be like all prospect calls, non-threatening and executed in a polite and friendly manner. (See Response Module.) However, you must obtain before you can maintain. more